How Much Should I Spend On Marketing My eCommerce Business?
A marketing budget is a balancing act: spend too much and you’ll break the bank, but spend too little and no one will know that your business or your products even exist. Rather than simplify this to a Percentage of IncomeI like to think of it differently depending on the stage of business you’re in. Listen as I share the differences in what you should focus on AND budget for during the 5 different growth stages of your business.








