How would you describe ‘success’ in your business? Is it a profitable lifestyle business? An empire? Or perhaps a fully automated passive income stream? That’s the dream, right? To be able to sit back and relax and watch the orders flow in. Ka-ching! Believe it or not, this IS actually possible WITHOUT working yourself to […]
If you increase repeat purchase rate by 5%, you can potentially increase your profitability by up to 95%! Most eCommerce stores spend the majority of their marketing dollars on driving cold traffic and converting new customers. But did you know that 40% of the average online store’s revenue is generated by only 8% of its customers? […]
& Generate Over 1300% More Revenue Per Email Subscriber On average, as an eCommerce store, around 20% of your total revenue is generated by email marketing. Does that sound high to you? Or are you doing even better than that? Where does email automation fit into this? For most online stores, only about 2-8% is […]
How To Increase Repeat Purchases From Existing Customers Every single business owner I talk to – clients, students and others alike – wants a profitable business. (Actually scratch that – I do have one client who told me I’ve made her so busy she can’t focus on growth right now, she’s too busy ramping up […]
Do you want an eCommerce funnel that converts? Some people think email marketing is dead, but I’m still a fan. Bottom line is, it works. The concept of an eCommerce sales funnel is this: Growing your email list and sending them a sequence of sales emails designed to convert the subscriber into a customer. When […]
So you want to grow ecommerce sales on autopilot? And do you want to do that without having to work a million more hours a week than you already are? I don’t know about you, but I gave up “working for da man” so I could STOP trading dollars for hours! Sure you need to […]
Find out how this designer achieved over 200% online sales growth in 3 months! Have you created your own label? Designed your own range or established your own brand? Whether it is clothing or something else, being a designer/maker/creator/brand-owner is often as much a passion-project as it is a sensible, logical, business proposition. Do you […]
Here are 5 things I’d do if I were to start my eCommerce business from scratch in 2017 I started my first eCommerce business in 2007. Not that long ago, but it feels like a lifetime ago. Entrepreneur years are like dog years, I reckon! Obviously, things are different in 2017 compared to 2007 when […]
Learning how to find your customers and then getting comfortable ‘selling’ is a huge deal. Converting website visitors, email subscribers and social media followers into customers is a huge deal and generating consistent profit is the goal for all of us, right? This week I’m a guest on the Mums With Hustle podcast, where I walk […]
After 5+ years of using marketing automation to sell my products online, you can bet that I’ve made every mistake in the book! Have you been there? Talk about frustration-central! I want to share some of those rookie mistakes with you here, along with specific tactics to help you seamlessly bypass any unnecessary challenges that […]