Catherine Langman:
Well, hello there and welcome back for another episode of the Productpreneur Success podcast. And today I’m really excited to welcome Lisa Monroe to the show. Lisa Monroe, so good to have you here.
Lisa Monroe:
Hi Cath. How are you?
Catherine Langman:
I’m really good. So Lisa has the business called Happy Tummies dot com dot AU. Which you all need to check out and I’d like to invite you to tell everyone a little bit about your business.
Lisa Monroe:
So we started at the end of 2012. It’s been going to say a while now. We help moms who’ve got kids with food allergy. We help families who’ve got other dietary restrictions and families who are vegan. But my core target market are moms with kids who’ve got food allergies and typically their moms who’ve got kids with multiple food allergies, like my son. So your typical kid that can’t eat, my son can’t eat, wheat, dairy, rice, soy and there’s quite a few other things too. So when mom’s are met with that restriction where there’s lots of things involved, life gets a bit harder. And so we specialize in products so that kids feel included, but so they don’t feel left out. Particularly, at Christmas and Easter, we’re really busy then. Very beautiful, organic and dairy-free, gluten-free Easter eggs. And we do advent calendars at Christmas. And we, actually, sell, not that kids are eating them constantly, but we sell lots of beautiful, naturally colored gluten-free moldings and things like that, so the kids aren’t left out when they go to parties and all that kind of thing.
Catherine Langman:
Yeah. And no doubt items that make mom’s life a little bit easier because that sounds incredibly difficult to manage.
Lisa Monroe:
Yeah, that’s right. And that’s one of the problems I found with my son that it took a really long time to shop because I couldn’t go to one place and get everything. I needed to go to this market to get that and that supermarket only had that. So I don’t tend to stock products you can generally buy in the supermarket, unless the supermarkets only stock one or two things from that range, and then I’ll take that range and I stock everything, so the customer can come to us and get anything that they need without having to waste time driving around.
Catherine Langman:
Yeah, that sounds amazing. So for the listeners, this is an eCommerce retail store. You don’t have a physical shop that people can come into.
Lisa Monroe:
No, we don’t. We’re just a warehouse. We do have a click-and-collect now at our warehouse location. So local customers, site’s better, come into our warehouse. We’re not set up like that. We’re set up for picking and packing and that’s it.
Catherine Langman:
Cool. Yeah. Awesome. So in a little minute, we’re going to dive into some of your strategies for systemizing the business so that you can supercharge your growth. But I really just wanted to get you to tell a little bit of your story about your journey of growing the business over the years. Because you’ve had it since 2012, so that’s a good while now. And you’ve tried various things and some of them probably worked and haven’t worked.
Lisa Monroe:
Yes. Yeah, we have. So when we started, we had someone build the website for us who didn’t know anything about building an eCommerce website. So I just actually Googled some local companies. I thought I’ll use someone local and I got three quotes and someone built me a website. And I persisted with that website for probably about four years. And I spent a lot of money on that website on development. It was a platform that I couldn’t do anything on and I’m fairly tech savvy now. But he used a platform that I just couldn’t do it. And my husband could do a bit of really basic coding, but there wasn’t a lot we could do. So any change we did cost a lot of money and we couldn’t quickly try things like we can with our website now, inexpensively, and go, “No, we tried that and that didn’t work.” It was a big investment to try anything. So we did that for about four years, and then we realized that we needed to move platforms and that would make a difference. So we get that probably about four years ago and we moved to Shopify. And at the same time, I also did some work with [inaudible 00:04:57]. So what I did with that was I really found out [inaudible 00:05:05] exactly what my customer’s problems were. And I actually did those two together, which I wouldn’t recommend doing two massive things like that together.
Catherine Langman:
Yeah, that’s crazy.
Lisa Monroe:
Funny, actually, I didn’t get much sleep for quite a few months, but it worked together really well. And when you look at our sales data that key little moment is when our business really took off.
Catherine Langman:
Yeah. So you really are able to simplify the website for yourself, but also for your customers and make that very targeted to their problems.
Lisa Monroe:
Yeah. The Shopify website converts really well. I’d also, along the way, I think often things in business happen for a reason. So what I found with Happy Tummies is lots of silly things I’ve done, I’ve learned from or things I’ve wasted money on, I’ve learned from, and don’t make them again. But that kind of happens in the right order, so as we’re growing, there’s not really anything apart from the Shopify and the [inaudible 00:06:14] that did make a big difference. For everything else, it added on to how well were we doing, slowly. And then we’ve slowly got bigger and bigger. So, yeah.
Catherine Langman:
That’s fantastic. Cool. And now I hope this doesn’t put you on the spot, because we didn’t talk about this before. But can you remember what the impetus for you was to start systemizing and documenting your processes and all of that kind of stuff? What was it that made you decide you were going to do that?
Lisa Monroe:
Yeah, I knew I needed to do it. I’ve done lots of business education since I started the business. I’m a really big believer in education. And if you don’t know what you don’t know, so you need to learn from other people. So you know what you don’t know, then you can learn it and implement it. So I knew I needed to do it. And I went on a cruise and, with my family, we go on lots of cruises. They feed the kids and it makes life easy for us. Bills are not at the moment. We went on a courier and I actually got sick on the cruise and I closed my website. So, I was taking orders, but I wasn’t dispatching. And people knew when we got back that we would be dispatching everything when we got back.
Lisa Monroe:
But when we got back, I was sick. I actually got salmonella on the cruise ship. I was really sick. Couldn’t-get-out-of-bed sick. Could hardly get off the ship. And I had.. it wasn’t many orders now that I look back, but at the time it seemed like a lot. I had a hundred orders or something like that to get out really quickly. People were expecting it. But I had no system, so no one could even help me. My husband couldn’t even help me because he didn’t know where anything was. He didn’t even know how to create a shipping label. The only person that could do the work was me and I was literally crawling up and down the stairs, packing it all up, crawling back up to bed. And that was when I saw I have to make this so it runs without me, because if something happens. the business is closed down. So that’s when I started,
Catherine Langman:
Yeah. That’s horrendous. You’re stuffed. Yeah. Gosh, what a painful story. Everyone listening should take that to heart and don’t put yourself in that position.
Lisa Monroe:
Yeah, well, you never know what’s going to happen. And I learned that lesson the hard way. Yeah.
Catherine Langman:
Yeah, absolutely. So when we talk about systemizing, it’s really just having a step-by-step way of doing something in eCommerce business?
Lisa Monroe:
It is. And I have it all documented too. So I use Google Sites to manage all of my systems so that they’re all… And I also have some system up around the warehouse. So, for instance, I use MySpace business for my Australia Post shipping. And I also use a parcel [inaudible 00:09:20] that works out much more economical for my business. So that system isn’t just in a legal site, that system is actually printed up on the wall. It’s really long on lots of pieces of paper. So when my staff are picking and packing, they can really easily work out how to send a parcel based on what size. They just need to type it in a box, see what size box it is and then weigh it. So, [crosstalk 00:09:49] sort of…
Catherine Langman:
So you make it… They can eyeball it while they’re doing it. They can see the instructions. Yeah.
Lisa Monroe:
Exactly. And it’s so easy that if my regular staff weren’t there, let’s say we’re really busy, like we have been in the last few weeks, my husband can come and help and he can work out in two seconds. He doesn’t make to ask me, he can say how that box is going to be sent. So it doesn’t stay in a box or this, you need to slide a satchel onto it. It’s that easy.
Catherine Langman:
Yep. Awesome. So should we start with what the benefits to the business are? Or should we go through your step-by-step process of creating these systems? Why don’t we start? What do you think? The benefits, to me, obviously this is going to make this much easier for you to scale your business because you can easily swap new staff in.
Lisa Monroe:
It is. It’s easy when we get new staff, because they can… I mean, when I get new staff in I can show them how to do everything, of course. And then I’ll say, “If you need to see it again, you can go here on our website and you can watch the video of me doing it.” And they can say exactly how I do it on the computer and they can follow along step-by-step. Not all staff need that. The first staff member I had, she needed to go over things a lot, but the person I’m using at the moment for my picking and packing, she’s fantastic. I just show her once and she’s good. The systems are good for her, if there’s something new to do, I can say to her, “Look, can you bring that stock in? Can you look at the system and see if you can do it yourself? And if you have trouble, let me know and I’ll come and help you.”
Catherine Langman:
Fantastic.
Lisa Monroe:
So it does take a lot of time having a system. And it also gets a lot of information out of your head. So I have no posts at night, anywhere, there isn’t anything written down. I used to have Post-it Notes everywhere, with this password, that password, I had a password book, I had bits of stuff everywhere, but we don’t have any of that now. It’s all in Google Sites and it’s all laid out really nicely. So it’s easy for people to find any information they need.
Catherine Langman:
Yeah. Excellent. For those people who aren’t familiar with Google Sites, if you have a Gmail account or a business G Suite account, Google Sites is one of the apps that you get with it. So just where you click on the little menu icon to get into Google Drive or to Gmail or wherever, and you’ll find it in there. So it’s very, and it’s totally free, obviously. So, it’s not…
Lisa Monroe:
Yeah, That’s right. It’s free and the nice thing about Google Sites is there’s a backend to Google Sites that I put all the systems on. My staff aren’t at this point yet where they create systems for me, I do all the systems, but there’s that backend and I don’t give them access to that. They just see the front end, which actually looks like a website and I can also turn things off. So I have a section for staff and I have the [inaudible 00:13:01] and things like that. And I just have that turned off, so they can’t see that when they’re looking through things. So, it’s really good and it’s free.
Catherine Langman:
Super easy. Yeah. So it’s basically like a little Wikipedia but for your business systems, which is pretty simple.
Lisa Monroe:
Yeah, that’s right. And I use it in combination with… I use Google drive to store any documents and link out to any documents that they might want to sign. I’d really recommend if you’re setting something up like this, don’t do it on a personal email address. I think it’s really important you’re always thinking about the end game for your business and one day handing that over and selling it. So I use an admin email accounts so that when I eventually hand it on one day, I don’t have to fix everything. So everything’s in an admin Google Drive and it links out to that from Google Sites. And I also use our YouTube account. I actually put any videos that I want to upload and actually upload lots of screenshot videos, showing the staff how to do things. I upload them into YouTube and make them so no one else can say them and then just embed them into Google Sites. And that works really well. And that’s free too.
Catherine Langman:
Yeah. Super clever. And you sort of alluded to the fact of the end game there being ultimately selling the business. So, one massive benefit for having some systems and processes documented like this is that it becomes an asset in the business and it actually makes your business a lot more valuable.
Lisa Monroe:
Yeah. That’s right. I know that I could sell my business next week and someone could come in and they could run it with the systems and processes I’ve got in place. If they needed to know where to get any boxes or any bubble wrap or anything, any stock, no matter what. If they needed to login to anything, it’s all there. So I don’t have to do anything to get it ready. It’s all there and ready to go.
Catherine Langman:
So good. All right. Let’s go through a bit of a step-by-step process then on how to create or set up a system. So what are the steps that our listeners should go through if they’re going to start from scratch?
Lisa Monroe:
I think the first place you need to start is you need a plan of how you’re going to do the system. So when I first started it, I didn’t really have a plan and I’ve got a bit stuck because then I didn’t know I had to order it. So then what I did, you could do this just on paper, I used a little Spray app called Spray Minds, which creates mind maps. And then I worked out based on eight… I worked out a number of categories I was going to having my systems and then the systems were going to slide in under the category. Because if you stop with a whole heck of a system, you need to consider that staff are going to be looking at these too and it needs to be easy for them to find things. So I used a…
Catherine Langman:
Yeah, So the user experience is important too, really.
Lisa Monroe:
So to find out how you’re going to do it first, you probably only need five or six main sections. So, for instance, for me, the first section I’ve got one called company information. So the first system I’ve got in company information is how to create a new system. So that hopefully one day when my staff creating the systems for me, the first thing that I can see is how do they create a system and there’s a system that explains that.
Catherine Langman:
Yeah. So good.
Lisa Monroe:
And then I’ve got information in there like our bank details, our ADN and ACN, all the log ins to everything, our vision, mission, our style guide, I’ve got a list of tasks we need to meet every week and then a list of tasks we need to do once a month. And I had things like at Christmas and Easter, we run a really big promotion. So I type quite a bit of work to get the website ready and fix up, leads magnets and things like that. So I have a list of things so that when I’m doing that at Christmas and Easter, I refer to that list and I can see what I need to do. So company information’s where I start. And then I’ve got a category for the warehouse. So everything related to our warehouse, our power account details and things like that. And then I have a section for website information.
Lisa Monroe:
So if someone wanted to create a new product, for instance, to go on the website, they could save a system for how to create a new product, or if they wanted to add a blog on to the website, there’s a system that shows them how to do that. And then I just go on, I’ve got one for stock, where to buy all the stock, who to get it from. One for shipping, so to do with creating labels and where the shipping boxes come from and where to buy the butcher’s paper we use to protect products and things like that. And then we’ve got one for marketing and that’s got a list of all of our… We’ve got quite a few, we’ve been running quite a long time now, so I’ve got quite a few assets, lead magnets and things, which I don’t use them all the time. So I just keep a record of all those things. So if I want to go back and do something, they’re easy to find. So I think that’s the most important thing, to get a plan. And for each business that would be different. Obviously, if an eCommerce business is in a three PL then they’re going to need information on creating shipping labels and things like that later. Information relevant to what they’re doing.
Catherine Langman:
Yeah. And others who are manufacturing their own stuff, they’ll have those sorts of systems documented. Yeah.
Lisa Monroe:
That’s right. Yeah, exactly.
Catherine Langman:
Yeah. I know I have a few clients at the moment who are, they’ve been growing quite quickly and they know that they will be growing teams soon and facing the decision of what do I hire for first. And so I’m trying to push them to work on some of these systems and documenting the procedures and so forth for the areas that we are hiring for first, which I think for most of them is going to be the picking, packing fulfillment side of things, but also social media. A lot of people want to outsource that quite quickly.
Lisa Monroe:
Yeah. And you don’t have to do it all at once. So what I did when I started, I just focused on creating one new system a week. So if I can just do one system a week on a Friday afternoon, they don’t take long. They really don’t take long to do. You’re quickly typing it in. Some of my systems are just a video. I just do a screenshot video and say, “This video shows you how to print a shipping label for a parcel,” and it takes five minutes. I’m just showing one that I’m actually creating. It’s quick and easy to do. And then you just need to upload the video to YouTube, link to it in Google Sites. And it’s easy. It’s done in five minutes and in a year that’s 62 systems, so it’s quite a lot.
Catherine Langman:
Yeah. That’s amazing.
Lisa Monroe:
Yeah. So if you don’t have a lot of time, just try and do one a week. Spend 10 minutes a week doing one system on the things that matter the most. That’s another thing I did. Anything I had to refer to a lot, I found little things like I was away looking at my ADN and ACN, and I had it in a folder at home on a bookshelf. And I was pulling that folder out scrounging through all the time. And one day I was like, “What am I doing? I’m looking it up all the time.” So, yeah. So when you just save yourself so much time when you have systems like this. So focus on the things that you need most urgently.
Catherine Langman:
Yeah. Fantastic. And then do you find that you’re still, because I know you started this process around at least a couple of years ago.
Lisa Monroe:
Yeah.
Catherine Langman:
Are you still? You go.
Lisa Monroe:
Yeah. You have to keep them up to date. So it’s really easy to create the systems and forget about it and not go back and fix them. So anytime I am forced to update a login, I go into the system. It’s annoying. I know, but I do go in and I update that password, even though I’ve got LastPass to keep my passwords, to make my password [inaudible 00:21:49] which is an app. So it remembers all your logins and any day there. And I still keep a physical record in our system because you never know what’s going to happen, but I do go back. And things change, say the way you create shipping labels. Like at the moment I was having to, for the My Post business, the Australia Post ones, I was having to manually enter all the information. But I started using an app a few weeks ago that transfers it across, which has changed my life. It’s fantastic. I haven’t done a new system for that yet. I need to update that I did, so in the system. So sometimes I’ve got some I need to update.
Catherine Langman:
Yeah. So it is one of those things that you continuing to kind of touch up and keep up to date. I suppose some things in business, for eCommerce business SEO is something that you’re always working on. So this is one of those things that you have to work into the way you work.
Lisa Monroe:
That’s right. And I try to do it at the time. I try not to let it build up to too many, otherwise you need to go through too many and update them. If you do it later, I would recommend maybe every six months you go through and have a look at it. And fix any out. It’s surprising how often things change, actually. It’s important to keep it up to date.
Catherine Langman:
Fantastic. So that really gives a really tangible kind of overview about how you should document things, the kinds of things that you would consider, how you can put it together in a usable format. I know that in my last business and my business now, I also use Google Drive and Google Sites and YouTube and all of that kind of stuff as well. So I’m a big fan of that. And for me, it’s always worked really well doing it that way because my team and I all work remotely. And so having things in the cloud like that makes it super easy. Everyone’s working off the same document and they can see the same vision of it all at once. So there’s no errors with that. Of course, in my past career, it would have all been just on location in an office, which is a little bit old fashioned now, I think.
Lisa Monroe:
That’s right. Yeah, it’s fantastic. It is. Yeah.
Catherine Langman:
So for you…
Lisa Monroe:
And what’s also amazing videos make it so easy when they can actually watch a screenshot of you doing it, it’s so much easier for yourself.
Catherine Langman:
Absolutely. Yeah. I think a lot of people need to see it visually to understand it rather than, for me, when I’m doing it, I’ll do a screen walkthrough and I’ll also have a bullet point kind of recipe, you know, step-by-step as well
Lisa Monroe:
Yeah, I tend to do that as well. It just depends what it is. I often do have both types so learners can see different things. They could even print it out if they wanted to. I usually find my staff prefer to type notes. So if I show them how to do it and they take notes in a way they can understand it, but if you’ve got bullet points as well as they could print it out and have it on record.
Catherine Langman:
Yeah. Super easy to use. Now, before we hit the record button today, you were telling me how busy you’ve gotten over the last few months, which is not overly surprising with this whole COVID-19 business. A lot of people are shopping online a lot more and you sell food products. And I guess there was a lot of stuff on available in supermarkets too. So…
Lisa Monroe:
That’s right. It’s been really busy.
Catherine Langman:
So having all your business systemized in this way, tell us how that has really enabled you to scale up so quickly and manage that extra influx of customers.
Lisa Monroe:
Yeah. It’s made it quick and easy for me to be reordering because I had the systems for, especially for things like ordering boxes and things like that. When I didn’t use to keep systems for that, the way I used to have to think, “No, where did I get this? Or where did I get that?” And I thought I do have quite a few things online, packing materials and things like that. And I had to buy a lot of that kind of thing. So that kind of thing saved me a lot of time. I didn’t have to think too hard. I could just quickly go on and order it. And fortunately, as we started to get busy, we could say what was going to happen? And we ordered a lot and we’re still using some of that now, which is good. But the main thing was, I made the mistake when I hirer my first staff member waiting until last year when I was in crisis and I was really busy at Christmas to hire her.
Lisa Monroe:
I should have got her before I got busy, but I initially just call in my sister and my husband and my daughter, and anyone who can come and help me for lunch or whatever. But this time I thought that it’s a bit more serious and, yes, I do need to get some help. So I got someone in, in about October last year, but it was too late. It was already too busy and I didn’t really have time to teach her what she needed because we were just in crisis and we were so busy. So it took a long time to train her. So what I did this year to get ready for Easter was I actually hired someone at the end of January when we were quiet. So I had time to teach her and it was really good actually because when we were actually busier after Easter than for our Easter rush because people were buying so much pasta and flour.
Lisa Monroe:
And I don’t think my customers weren’t necessarily panic buying like in the supermarket, but there were a lot home with their kids baking. So we were selling out of flour because moms had time to bake, and we were selling lots of sprinkles and things like that. So having the systems in place meant that the warehouse ran really smoothly. And even though we had to do lots of extra hours, I could get my husband to come and help and he could pick for me, mostly, without help because he can see where everything is with the way the warehouse is laid out is really easy. In fact, I could get someone to come in off the street and pick for me. They could just come in and do it that we have it set up that well with the security. So the systems make it really easy for me as I get busy to get in extra help that aren’t necessarily working for me all the time, which is good.
Catherine Langman:
Yeah. That’s awesome. I guess you’ve touched on a situation there that probably a lot of people would be wondering, how do you know when is the right time to hire the extra staff?
Lisa Monroe:
I put it off for too long.
Catherine Langman:
I think that’s a common mistake. I know did as well, just waiting too long and then realizing too late that I was the bottleneck and that really stifles growth.
Lisa Monroe:
Yes. And I think last Christmas would have gone a lot smoother if I’d had someone to help me before that, but yeah, it’s better that I learned. So now I know that maybe… Now I’ve only got, I had two staff, but I’ve only got one working for me now. So the one I’ve got, I’ll probably need help for Christmas. So I wouldn’t leave it. I certainly wouldn’t leave it until October to get help. Again, I’ll be getting someone in well before that, so that I’ve got time to try them. And there’s always plenty of things they can do. So on a day where we’re not so busy, I’ve got my staff working casually for me and they just come in for a minimum of three hours and some days I help them, other days I don’t. I do other things, but they just work as long as is required. And they’ll do other things. They’ll clean or they get ready certain things for me for the following week. So they’ll get boxes ready to go and things like that, little things. So get someone in before you need them, before you know you’re going to be really busy.
Catherine Langman:
Yeah. I think one way that earlier-stage businesses could start to learn how to delegate this stuff and to start working through documenting systems and processes and delegating to other people would be by outsourcing to a VA to help with just simple things like uploading products to your website, or getting help with your social media content. I know that’s time consuming. And a lot of people find it really difficult to keep on top of that. So those would be a couple of really great starting points, I think, to document those procedures and get somebody, could be contractor basis or, yeah, casual staff, whatever works. Awesome. So I have one last question for you today. And I think we did sort of discuss this beforehand, but the question is what is one or two pieces of advice that you could give someone who is aspiring to start or grow an eCommerce retail business? Just thinking back over your journey and the lessons that you’ve learned and the successes that you’ve had and problems that you’ve sold solved along the way.
Lisa Monroe:
I’ve got two bits of advice, depending on where you are at this stage. If you’ve been running a business for a while, my biggest advice is education. So I had coaching with you, which was amazing. That really helped. And that was at about the time where I did the [inaudible 00:32:06] on the business, where I did the survey to find out what my customers want. And I just switched to Shopify. And then I did coaching with you, which really helped because there was just so much I didn’t know. And I’d been to uni. I did marketing at uni. I’ve worked in market research. I’ve done lots of things like that, but it wasn’t really current and relevant to what I was doing so…
Catherine Langman:
Well, it changes so much in the digital medium too, doesn’t it?
Lisa Monroe:
It does. And you don’t what you don’t know. So you need to surround yourself with people that know a lot about this stuff. And then what I do is if there’s something I need to learn, I just find someone who’s done it. And I do their course or I pay to join their Facebook Group or whatever it is so that I’m not working it out myself. I’d rather spend some money and have someone teach me how to do it because in the long run, it actually saves me time and money.
Catherine Langman:
Yeah. Absolutely.
Lisa Monroe:
So that’s what I’d recommend. And if someone’s looking at starting an online business and you’re here, my biggest piece of advice is really critically look at the products you’re going to sell. I really love what I do. I love helping moms who’ve got kids with food allergies, but our product, it’s hard to sell. It’s hard to ship. It has a best-before date. It hard to manage. I can’t just run it from my home. It’s too big and I need a food license. And then I have to have pest control and I have inspections and so because of the type of products I sell, I have a whole hague of problems I wouldn’t have if I sold black pants or something else that it can’t just slot into a satchel. My product gets broken in transit. They get melted. All sorts of issues. And so if I started another business, I would really critically look at the product I was selling and decide if I want to do it, yeah, based on that. I’d only [inaudible 00:34:17] find it easy.
Catherine Langman:
It’s a good thing that you are super passionate about who you serve and what you’re doing.
Lisa Monroe:
It is. I’m really passionate about it. And I love my mom’s posts on our Facebook page, pictures of their kids with the stuff they get. And I love it. And I get emails every day from moms whose kids are so happy, I really love that. his morning. I was helping a mom choose rice and crackers for a nine month old baby. And I was thinking, “No, I don’t think they’d be suitable. They’d be too hard and they’re too little. She’ll choke on them. Go through something like this. So I love helping moms like that.
Catherine Langman:
Yeah. So good.
Lisa Monroe:
Yeah. We have lots of trouble with rice.
Catherine Langman:
Yeah. That is a good point. I really glad that you brought that up because it is a consideration that if you’re brand new to business, you may just not think about that. And it’s quite a big part of an eCommerce business is the shipping side of things.
Lisa Monroe:
Sure is. Yes. It’s an expensive expense and your customers think it’s worthless, they think it’s free and it’s not, unfortunately.
Catherine Langman:
No, not in Australia. Yeah.
Lisa Monroe:
It’s a really big expense for us.
Catherine Langman:
So good. Well, thank you so much for joining us on the podcast today, I’m really so stoked that you could come on and share all of those experiences and insights. It’s been fabulous. Yeah. So before we wrap it up, share where you are online, so that website and social media.
Lisa Monroe:
Thanks. It was my pleasure. Thanks for having me. You can find it that happy tummies dot com dot AU and all of our social media links in the footer of our website, Facebook, Instagram and Pinterest. And we’re on YouTube too. We’ve got a few little videos on it. So head to our website and you’ll find everything there.
Catherine Langman:
Awesome. And I will also post those links on the podcast show notes as well.
Lisa Monroe:
Right. Thanks, Cath.
Catherine Langman:
Fantastic. Awesome. And just before we say our goodbyes today, I want to extend a big invite to all the listeners. If you’re not already in our rockstar Productpreneur Facebook group, then you are all invited to join us in there. There’s lots of awesome conversations going on in there. There’s some free trainings for people who are looking for a little bit of guidance on getting started with their eCommerce marketing. So join us over there. I will also put the link to that group over on the show notes as well. That’s it for today’s episode. And so thank you for joining us. And I look forward to being in your ears again next week. Bye for now.