Let me ask you a question.
Have you ever experienced a situation where your ads are just not attracting or engaging your audience and you’ve watched your cost per click and conversions go through the roof but despair at the free falling results?
And the same with your marketing emails – are they not getting great open rates or generating much in the way of revenue?
If so, you’re not alone!
It’s a very common scenario and one of the biggest frustrations we see among brand owners. But more often than not, it occurs when the marketing strategies do not reflect their customer’s needs.
So how do we fix this?
I’m sure you’ve all had it drilled into you that you must know and understand your customer avatar. But in today’s episode I’m going to go past your ideal customer and show you how to dig deep into your customer’s buyer journey.
Understanding the buyer journey allows you to engage with your customer on a whole different level and the brands who maximise these strategies are the ones winning right now
So let’s get you on that journey!
Listen today and find out how to understand your customer’s buyer journey and increase engagement and sales.
Next, be sure to head to our Rockstar Productpreneur community to ask your #askcatherine questions! I can’t wait to hear them.
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Links mentioned in this episode:
FREE DOWNLOAD: My Perfect Ad Template is a quick and easy guide that will have you ROCKING Facebook ads for your eCommerce store!
Find out how you can work with me to achieve your goals in 2022