If you’re looking for a data-driven strategy to engage deeply with your customers while increasing conversion rates and average order values – then this episode is for you!
Today on the podcast I am talking to Gen Furukawa, founder of Prehook, a quiz tool designed specifically for Shopify.
With all the changes over the last two years – both with increased competition and changes to how data is tracked and used by our advertising platforms – it’s more important than ever to find ways to engage with our customers and discover what they truly need while also standing out from our competition.
Gen talks us through these challenges and shares with us:
- The importance of zero party data – the information that our customers are willing to share with us and how we can use it to provide personalised messaging that our customers will love
- Case studies of how we can use quizzes to provide product recommendations
- Why quizzes can drive sales, even after our customers have left our website
- And so much more!
Shopify, quizzes and Klaviyo are my favourite ecommerce subjects so I can’t wait for you to dive into this episode!
So let’s dig in and find out how to boost your Shopify store with online quizzes!
Listen now, or watch the video version below.
Next, be sure to head to our Rockstar Productpreneur community to ask your #askcatherine questions! I can’t wait to hear them.
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Links mentioned in this episode:
Twitter: https://twitter.com/genfurukawa/
LinkedIn: https://linkedin.com/in/genfurukawa
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