Getting website traffic and sales in your online store can be tough.
I remember when I launched my first business years ago, trying to work out how to crack the mystery that was Google. And initially having that knee jerk reaction of ‘oh this search engine optimisation thing is too techy and difficult and I’ll never understand it so I’m gonna pay someone else to do it’.
And unfortunately having a pretty bad experience with someone sending a bunch of junk traffic to my site. Which is not ideal at all!
So how do you get your website to the top of the organic search ranks and win all the clicks?
That’s what we’re going to talk about today, and to help me with this discussion I’m welcoming one of my fabulous team members onto the show. Karen’s job is to help clients of our agency to start ranking for their top keyword search terms, and increasing the volume of free organic search traffic coming to their website.
So if you want to pick up some easy-to-implement SEO tactics and steps specific for eCommerce so you can improve your search rankings AND your website traffic and sales, then you’ll want to listen to this episode.
Listen today to discover how to take the overwhelm out of SEO and start to improve your organic traffic to your website.
Next, be sure to head to our Rockstar Productpreneur community to ask your #askcatherine questions! I can’t wait to hear them.
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Links mentioned in this episode:
Speed Tests: Google PageSpeed Insights and Pingdom
Keyword Research and Tracking: Ubersuggest and SemRush
Join our Rockstar Productpreneur Group
Discover if our Productpreneur Marketing team can help you reach your goals
Other Ways To Enjoy This Episode:
Love your podcast and this episode! So helpful. Any idea how long it takes to rank on Google after optimizing for a new keyword? I changed up my keyword strategy for my site and optimized it for a higher volume but more relevant (I think) keyword than the one I was originally ranking for, and it’s ranking on other search engines but not on google.
Glad you’re enjoying the content Iwona! The time it takes to rank on Google depends on so many and varied factors. If you haven’t already, make sure you set up Google Search Console so that you can track your progress (and we advocate for recording your metrics in a spreadsheet as well – sometimes it seems like you’re not progressing because it’s not an overnight success, but in actual fact the metrics do show progress). If you truly aren’t ranking on Google anywhere, you might need to get back to basics with submitting your site map to Google.