The holiday season is peak sales time for most eCommerce retailers. So, have you started thinking about how your social media advertising is going to lead you through this peak season? I’ve literally just been sitting here going through the campaign strategy and detailed budget planning for our clients. Literally working out down to the […]
Are you struggling with how to increase website traffic to your online store? It doesn’t matter whether you’ve been online for years or you’ve just launched, or if you sell on a little Etsy store or you’re making a motza on your own eCommerce website. Any eCommerce store owners who want to grow profitably need […]
While the ultimate aim of an eCommerce business is to generate revenue, the name of the game is TRAFFIC. A solid SEO marketing strategy can generate consistent, FREE traffic for your online store. Without traffic first, without getting eyeballs onto your website, nothing else matters and your business will remain the world’s best kept secret. […]
While the ultimate aim of an eCommerce business is to generate revenue, the name of the game is TRAFFIC. Without traffic first, without getting eyeballs onto your website, nothing else matters and your business will remain the world’s best kept secret. But, not all traffic is equal and getting quality traffic at a profit is […]
Do you want to leverage as many different FREE marketing strategies to get more traffic and sales in your eCommerce store as you can? Of course you do! If you’ve listened to this show for long enough, or read much of my content, you’ll know I’m a huge advocate for having a marketing system in […]
Hands up who of you feel like they’re not progressing when it comes to growing your business or generating sales in your online store? Or maybe this year some of you have seen month-to-month that sales plateau or even go backwards at times? To be honest, that’s very normal – we all have ups and […]
Do you think you’ll sell out after a Kardashian endorsement? I recently worked with a brand who seemed to have achieved exactly what others were striving for: Laura from A Little Pocket designs and manufactures amazing kids’ clothing that was being snapped up by the likes of Kourtney Kardashian, Gwen Stefani and Beyonce. There were […]
Getting website traffic and sales in your online store can be tough. So how do you get them to the top of the ranks and win all the clicks? In this session, SEO expert Kate Toon will share valuable practical tips to help you boost your Google visibility. Watch this session to pick up easy-to-implement […]
Influencer marketing isn’t really new, but it’s an increasingly popular way for brands to market their wares. Basically, the term means, people of ‘influence’ sharing content about your brand or products with their audience. And the reasons to use influencer marketing are pretty convincing: Increased website traffic, Gain access to highly targeted and engaged audiences, […]
Publicity – A.K.A getting others (media, bloggers, social media influencers) to share your stuff for free – has been around for donkey’s years. As a brand selling direct-to-consumers or an eCommerce store, there are three solid reasons why you want to get bloggers or influencers to share your content. (That could be sharing your blogs, […]