It’s been over two weeks since the epic Black Friday/Cyber Monday weekend of 2022 and I hope you’ve managed to catch your breath! How did the major promo weekend of the year work for you and your brand? Have you had a time to review your results and gather information on what worked and what […]
I see you Productpreneur. I see you limping towards the end of 2022, with a tired mind and a tired body. You know you desperately need a break but you also feel that you need to put in that big last burst of effort and see out 2022 with a bang. But with little left […]
Today, on my 150th episode of The Productpreneur Success Podcast, I’m going to be talking about one of the most important key behaviour traits for success: What it is, How to develop it (because it is something that you can learn and become good at and it won’t cost you a dime), and Why so […]
Today’s podcast episode is going to be a little bit different to my usual. There’s not going to be any strategy or step-by-step training. There’s no inspiring guest. I don’t want to give you more information today, I want this to be more about offering support and encouragement. Because I don’t know about you, but […]
To all our eCommerce brands out there in the middle of crazy holiday season – I see you! You’ve just come out of Click Frenzy, are about to launch or are already in the middle of your Black Friday/Cyber Monday campaigns and then there’s still the traditional Christmas marketing period ahead. It’s enough to make […]
Are you feeling uninspired and frustrated with creating content for your brand? Are you overwhelmed about what you should be creating, and how often and where to publish it? Waiting until you have the perfect idea and then how to implement that idea perfectly? You’re certainly not alone! Creating engaging content for your brand to […]
Today I get to talk about one of my favourite subjects, email marketing! But it’s really a double hit combo of favourite subjects as I’m going to be talking about email marketing AND data… and for all those who may have been following my content for a while you know that these two topics get […]
Imagine building up a business from scratch to 7 figures over 12 years and then, in one day, to watch it all go under water – literally! Today’s episode is the story of Kristy Rigby, owner of Boutique Brands and popular brand Babiators Australia. Kristy has been on the podcast before, talking about the amazing […]
Recently, I heard a number of eCommerce brand owners discussing the topic of giving up Facebook ads because they’d heard how hard it is to get a profitable ROI. And you know what my answer to that is? It depends! *what!?* If you’re spending money on paid advertising but your website is not ready for […]
Today’s interview is with friend and client, Malou founder of Baby Loves Sleep. And like myself and so many of you, Malou was inspired to create her first product, a baby sleeping bag, because of a problem she experienced in her own life. Her son was kinda the opposite of Malou’s brand name, because that […]