Universal Analytics is saying goodbye at the end of June 2023, to be replaced with Google Analytics 4. I know it’s very annoying having to learn a new platform and set up a new integration when you’ve already got the old one in place… But…if you’re currently using Universal Analytics based tracking on your website […]
These days, would you agree, it feels like second nature to jump online to buy stuff. Most of us have taken to online shopping like ducks to water. It’s easy and fun! It wasn’t that long ago that it was not so common. Many households didn’t have an internet connection, or if they did it […]
You need to get more clicks on your Facebook ads… People struggle with their social media ads ALL. THE. TIME. And I get it. I think I know where you are right now. I know the hard work you’ve put in, the anticipation you’ve felt, the days, weeks, months of hustle. Not to mention, the […]
Here’s how it feels at the start of your business journey: We’re excited, motivated, energised, ambitious, optimistic. Like you can conquer the world! And here’s how it often feels when you get going: WTF was I thinking? I can’t do this! I’m utterly exhausted, have NFI what to do next & I cannot possibly work […]
It seems everywhere I turn lately, I see small business owners struggling with a drop in sales, both online and offline. Is it interest rate rises? Is it inflation? Is it because of end of financial year? Clearly businesses are hurting. The stress and anxiety is almost tangible. And trust me when I tell you, […]
Does the thought of running social media ads have you feeling like Mr Zuck is opening your wallet, fleecing all your money and then some, and then closing it without even so much as a ‘here’s a customer for you’? If so…then this episode is for you! Something we should all do regularly is review […]
Are you finding customers aren’t buying from you? It can be incredibly disheartening right?! You invest a huge amount of time and money setting up your online store, sourcing your products, building your brand and trying to grow a business and after all that hard work, you’re just not seeing that conversion. Did you know […]
Today’s interview is with someone I’ve wanted to invite on the show for a while, not just because I love her and her brand, but also because I’ve had several of you listeners request to hear her story! Ashlee Nagle from French Soda HAS achieved an enormous amount in her 5 years in business. Generating […]
Let’s begin with the old, hard facts. Did you know that one in five eCommerce businesses fails within one year? This rises to 30% in the second year, 39% in the third year, and over 40% in the fourth year. That’s pretty sobering right?! The reality is, poor cashflow management, running out of cash […]
How would you describe ‘success’ in your business? Is it a profitable lifestyle business? An empire? Or perhaps a fully automated passive income stream? That’s the dream, right? To be able to sit back and relax and watch the orders flow in. Ka-ching! Believe it or not, this IS actually possible WITHOUT working yourself to […]