Sales Automation

  • Want to know how to grow from idea to empire?

    Adopt these 6 traits of successful Productpreneurs with fast-growth businesses In celebration of International Women’s Day today, I’d like to introduce you to my client Kristy Chong, founder of award-winning underwear brand Modibodi. Kristy’s journey of entrepreneurship is so impressive and inspiring that she was recently named by Fairfax Media as one of 9 Australian business women […]

  • How to double your biz with zero ad spend

    Client Case Study: Double Your Sales With Zero Ad Spend

    Have your eCommerce sales plateaued and not sure how to get back on the growth track? If so, then I bet you’d absolutely love to know how this client of mine doubled her sales without spending a dime on advertising. Yes? Let me guess what you’re up to right now though. You’re always on the look out […]

  • How to Sell (Without Being Salesy!)

    How to sell without being salesy

    Learning how to find your customers and then getting comfortable ‘selling’ is a huge deal. Converting website visitors, email subscribers and social media followers into customers is a huge deal and generating consistent profit is the goal for all of us, right? This week I’m a guest on the Mums With Hustle podcast, where I walk […]

  • 5 Rookie Marketing Automation Mistakes & How To Avoid Them

    5 rookie marketing automation mistakes and how to avoid them

    After 5+ years of using marketing automation to sell my products online, you can bet that I’ve made every mistake in the book! Have you been there? Talk about frustration-central! I want to share some of those rookie mistakes with you here, along with specific tactics to help you seamlessly bypass any unnecessary challenges that […]

  • 3 steps to Lifecycle Marketing Success

    3 steps to lifecycle marketing success

    Lifecycle Marketing relates to marketing campaigns that are tied to your customer’s needs and how they use your products. As we discussed in last week’s blog post, Lifecycle Marketing refers to marketing and sales campaigns that address your customer’s needs and requirements as they evolve over time. So, a brand new customer will have very […]