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    What To Expect When Working With A Marketing Agency

    • November 30, 2021
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    Podcast Title - What to expect when working with a marketing agency

    Have you worked with a marketing agency before and it ended up as an extremely costly and frustrating failure? Or perhaps you’re looking to hire an agency for the first time but you’ve heard so many horror stories and you don’t know what to expect – what if you invest all that money with no […]

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  • eCommerce, Web Design

    How To Design An Ecommerce Homepage That Converts

    • November 26, 2021
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    How to design an ecommerce hompage that converts

    If you’ve been running an online store for any time at all, you would know there are so many moving parts in an ecommerce business. There is no ‘one thing’ that guarantees success. However, when it comes to your website, the way you design your navigation and your homepage goes a LONG way to increasing […]

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  • Podcast

    Copywriting for Productpreneurs – How To Engage Your Audience Through Powerful Words

    • November 24, 2021
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    In today’s episode I’m excited to share a masterclass with two of the top copywriters on my Productpreneur Marketing Team, Sally Bingham and Nova Thomson. Between the three of us we’ve seen our fair share of the good and the not so good of copywriting in eCommerce, experiences that we now use to craft powerful […]

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  • eCommerce, Growth Hacking, Mindset

    How To Move From Burn Out To Loving Your Biz

    • November 19, 2021
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    Here’s how it feels at the start of your business journey: We’re excited, motivated, energised, ambitious, optimistic. Like you can conquer the world! And here’s how it often feels when you get going: WTF was I thinking? I can’t do this! I’m utterly exhausted, have NFI what to do next & I cannot possibly work […]

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  • eCommerce, Podcast

    Building A Sustainable Brand And Lessons Learnt In Becoming A Business Owner

    • November 17, 2021
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    Podcast Interview on Growing A Sustainable Business

    Today’s interview with founder of eco-friendly outdoor wear brand, Team Timbuktu, is one that you’re going to want to come back to time and time again. Rhianna very generously shares her insights on building a business based on values such as sustainability and inclusiveness but she also provides valuable tips on how to manage your […]

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  • Online Marketing, Podcast

    Why One Source Of Marketing No Longer Works And How To Be Everywhere Without The Overwhelm

    • November 10, 2021
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    It’s an exciting time for eCommerce and marketing right now.  More than ever we have the potential to reach our customers on so many channels, whether it be via our website, a Facebook Live, an Instagram Reel, paid advertising, Google searches, an Email newsletter or an SMS or a messenger bot… Exciting, but overwhelming right!? […]

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  • Podcast

    From Disaster To Success, How Resparkle Was Reinvented And Found It’s True Purpose

    • November 3, 2021
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    Imagine being back at the start of the Covid-19 pandemic in 2020 and cleanliness was on top of everyone’s mind.  You own an eco-friendly cleaning product business and demand for your gorgeous home cleaning products is going through the roof. You’re excited about scaling up and growing your business despite the challenges the world is […]

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  • Podcast

    How To Skyrocket Your Brand With Celebrity Product Placements

    • October 26, 2021
    • 2 Comments

    Social proof is one of the most impactful ways of increasing your brand awareness and removing purchasing barriers with your customers.  And there’s no bigger social impact than having the right celebrity rave about your products! But how do you get your products into the hands of celebrities?  And what is the difference between celebrity […]

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  • Podcast

    How To Navigate The Complex World of Product Importing With Carolina Montanez

    • October 19, 2021
    • 0 comments

    Launching a new product is an exciting time for any e-commerce business.  And in a global world, your products are most likely made offshore.  You’ve put in months of work with your supplier to have your products finally ready for sale and now you just need them delivered from overseas… to your door. Simple right? […]

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  • eCommerce, Email marketing

    5 Ways to Make More Money from Email Marketing

    • October 15, 2021
    • 0 comments
    5 Ways to Make More Money from Email Marketing

    This year, with the big changes in the way paid traffic works (thanks Apple iOS!) – one important lesson has been made abundantly clear: We must never rely entirely on always having access to audiences on platforms we don’t own (even if they are fans or followers of OUR social media pages or youtube channels).  […]

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Follow Me @cathlangman
The journey of being a business owner AND a mum is The journey of being a business owner AND a mum is a very special and unique experience.

Adding the many challenges of being a mother to the constant day to day challenges of owning a business and you’ve got the perfect mix of overwhelm and frustration. And more often than not, it can be a very lonely journey.

But it can also be a journey full of friendships, creativity and innovation.

Listen to this weeks episode to find out from Peace Mitchell, founder of @AusMumpreneur the importance of having a community behind you for support, connection, collaborations and lifelong friendships!

Link in profile!

#productpreneur #ecommerce #smallbusinessau ⁠
#ecommerceagency #ecommercebusiness #ecommercewebsite #australianbusiness #digitalstrategy #lmbdw #businesschicks #theleaguewomen #ladystartup #womensupportingwomen #ausmumpreneur #conversionrate #shopify #shopifystore #shopifypartner #onlinestoresuccess #ecommercebiz #entrepreneurlifestyle #ecommercemarketing #buildyourbrand #mumsinbusiness #mumboss #buildinganempire #smallbusinessowners
Congratulations to @sweethealthcookiemix for thei Congratulations to @sweethealthcookiemix  for their award win last week at the Party Stylists Of The Year Awards! 🍾

We know how much passion and dedication Kelly puts into her business and to see her efforts be recognised and awarded is such a delight!

#productpreneur #shopsmallau #growyourbiz #smallbusinessau #australiansmallbusiness #womenwithvision #motivatedwomen #lifeonyourterms #dreamersanddoers #lovemybusiness #designalifeyoulove #theimperfectboss #empowerher ⁠⁠⁠
#createyourhappy #hersuccess #workforyourself #boldbraveyou #goalgetters #alifeofintention #livemoremagic #dreambigorgohome #buildyourbrand #dontquityourdaydream #takeachance #findyourpurpose #inspiringwomen #goaldiggers #buildinganempire #smallbusinessowners
When you see other brands flourishing and seemingl When you see other brands flourishing and seemingly on a speed-pass to success...⁠
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Do you question what you’re missing? Why are they skyrocketing their revenue yet you’re still plateauing? What do they have figured out that you don’t?⁠
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Growing a brand is hard! Often when brands come to us, they are ambitious for growth. They have a vision, but for some reason they're not achieving their desired goals.⁠
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Managing cash-flow, keeping inventory stocked up, an unpredictable supply chain, no idea what marketing is actually working. The list goes on...⁠
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When Inspirational Tea Co came to us, they had big dreams for their beautiful gift box brand.⁠
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After completing our Productpreneur Success audit and analysis, it was clear that a new plan of action was required to turn things around and generate the results they were after.⁠
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The results? In 90 days we generated:⁠
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⭐️ Revenue growth of over 330%⁠
⭐️ Over 90% increase in traffic⁠
⭐️ 25% higher average order value, and⁠
⭐️ Improved conversion rate by 26%⁠
⭐️ ⭐️ ⭐️ Plus - a massive increase in confidence in their ability to keep growing and achieving big goals over time!⁠
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Check out our case study and find out how this beautiful brand grew over 330% in just 90 days! ⁠
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Link in profile ☕️
I'm so looking forward to being inspired by the wo I'm so looking forward to being inspired by the women and businesses who will be running for the @ausmumpreneur Awards this year!⁠
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Congratulations to all the nominees and finalists 🤩
Positive customer reviews or user-generated conten Positive customer reviews or user-generated content is one of the most impactful (and low-cost) ways to market your business ⁠
⭐️ ⭐️ ⭐️ ⭐️ ⭐️⁠
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It's also a fabulous way to interact with your customers and really find out how your products are solving their problems. ⁠
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But so often we're scared to ask for feedback from customers - whether it's because we're worried about being too intrusive or we fear negative feedback (which can also be beneficial by the way!).⁠
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This is why automating your review requests via an app like Stamped is such a great way to reach out for customer feedback.⁠
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Reviews can then be used in so many ways:⁠
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⭐️ Product pages⁠
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⭐️ Landing Pages⁠
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⭐️ Website Home Page⁠
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⭐️ Paid Advertising⁠
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⭐️ Organic Social Media including reels⁠
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⭐️ Automated emails⁠
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And it's all amazing content that perfectly describes your product - completely cost free!⁠
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When was the last time you looked at your review process? Or do you need to start asking for reviews?⁠
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#productpreneur #ecommerce #smallbusinessau ⁠
#ecommerceagency #ecommercebusiness #ecommercewebsite #australianbusiness #digitalstrategy #lmbdw #businesschicks #theleaguewomen #ladystartup #womensupportingwomen #ausmumpreneur #conversionrate #shopify #shopifystore #shopifypartner #onlinestoresuccess #ecommercebiz #entrepreneurlifestyle #ecommercemarketing #buildyourbrand #mumsinbusiness #mumboss #buildinganempire #smallbusinessowners
Hands up if feel like you’re not progressing whe Hands up if feel like you’re not progressing when it comes to growing your business or generating sales in your online store? 🙋‍♀️

If you’re not experiencing the results you want, should you just accept it?

No! 🙅‍♀️

And dwelling on ‘when are the sales going to come’ without any real action can really play on your mindset which can contribute even more to these downturns.

I personally like to use these sort of ‘stale’ periods to get creative. Not only in terms of ideas for marketing but also to use low cost strategies that will have a great return on my effort.

So today I’m going to share 7 low cost marketing strategies that you can implement today to not only get you out of a ‘what to do’ rut but also…bring in more sales! 📈

Listen 🎙 link in profile 👆

#productpreneur #ecommerce #smallbusinessau ⁠
#ecommerceagency #ecommercebusiness #ecommercewebsite #australianbusiness #digitalstrategy #lmbdw #businesschicks #theleaguewomen #ladystartup #womensupportingwomen #ausmumpreneur #conversionrate #shopify #shopifystore #shopifypartner #onlinestoresuccess #ecommercebiz #entrepreneurlifestyle #ecommercemarketing #buildyourbrand #mumsinbusiness #mumboss #buildinganempire #smallbusinessowners
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