Today, on my 150th episode of The Productpreneur Success Podcast, I’m going to be talking about one of the most important key behaviour traits for success: What it is, How to develop it (because it is something that you can learn and become good at and it won’t cost you a dime), and Why so […]
Today’s podcast episode is going to be a little bit different to my usual. There’s not going to be any strategy or step-by-step training. There’s no inspiring guest. I don’t want to give you more information today, I want this to be more about offering support and encouragement. Because I don’t know about you, but […]
To all our eCommerce brands out there in the middle of crazy holiday season – I see you! You’ve just come out of Click Frenzy, are about to launch or are already in the middle of your Black Friday/Cyber Monday campaigns and then there’s still the traditional Christmas marketing period ahead. It’s enough to make […]
Did you know: on average, email marketing accounts for 25% of eCommerce sales! And done right – it can be up to 30-35%, with a good proportion of that revenue generated on autopilot! But… it is a universal truth that you will find either frustrating or comforting: everyone begins at the start line. Even if you […]
The most magical time of the year has taken over our minds and to-do lists. That means – if you’re not already in full swing with your eCommerce Christmas promotion, you need to get on it!. Personally I can’t even start thinking about Christmas shopping until the last birthday of the year is over on […]
Are you feeling uninspired and frustrated with creating content for your brand? Are you overwhelmed about what you should be creating, and how often and where to publish it? Waiting until you have the perfect idea and then how to implement that idea perfectly? You’re certainly not alone! Creating engaging content for your brand to […]
Trying to stand out in the newsfeed or inbox is a challenge for brands at the best of times… But try capturing your audience’s attention during the festive season? Sooo much harder to get noticed! In the final quarter of the year, it’s really important to use visual cues to help you capture attention, stand […]
Today I get to talk about one of my favourite subjects, email marketing! But it’s really a double hit combo of favourite subjects as I’m going to be talking about email marketing AND data… and for all those who may have been following my content for a while you know that these two topics get […]
Imagine building up a business from scratch to 7 figures over 12 years and then, in one day, to watch it all go under water – literally! Today’s episode is the story of Kristy Rigby, owner of Boutique Brands and popular brand Babiators Australia. Kristy has been on the podcast before, talking about the amazing […]
Recently, I heard a number of eCommerce brand owners discussing the topic of giving up Facebook ads because they’d heard how hard it is to get a profitable ROI. And you know what my answer to that is? It depends! *what!?* If you’re spending money on paid advertising but your website is not ready for […]